Management (Page 8)

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At some point in your life, you’ve probably been on a team.

Whether it was a baseball team when you were growing up, a team of volunteers working to clean up a local community, or a marketing team working to support your sales department — it’s likely that you’ve experienced the feeling of strength in numbers. After all, everyone always says that the sum of a team is greater than any individual, right?

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I have a confession to make: I used to be embarrassed by my age.

And I don’t mean I was a little bit embarrassed. I’m talking a gut-wrenching level of embarrassment to the point where I would either lie about my age or deny the person a response.

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Employees want to know how they’re doing — and they want to know it often. They crave both positive and constructive feedback. What are their strengths? Where can they improve? Where do they stand in the organization?

It’s every manager’s responsibility to provide meaningful feedback on a regular basis. And that doesn’t mean waiting for the annual review to roll around: Employees that are highly engaged at work receive feedback at least once a week.

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How can we take what we have and make it grow?

It seems like a simple enough question. But growth is hard — especially in the corporate world.  

Between increased competition, shorter cycle times, and growth hackers finding innovative ways to disrupt a market in record time, scaling your business has become increasingly challenging (and more imperative than ever before).

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Startups that want to build a powerful content marketing strategy must first build a powerful content team within the marketing organization.

Seems simple right? I wish. It takes time — and time is something most fast-growth companies don’t have. You need to build the right content marketing team, right now.

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When you’re looking for a tool, software, or piece of technology to solve a specific marketing problem, where do you go to find it?

Typically, marketers turn to colleagues, friends in the industry, and/or analyst reports to figure out what best fits their needs. But the problem with sources like these is that feedback is scattered. It’s spread across 15 different emails in your (already overcrowded) inbox, or across 20 tweet replies from people of varied reputability.

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According to a study from Gallup89% of employers believe that workers leave their company for more money. However, as it turns out, only a mere 12% of people actually do leave for that reason.

If there’s one thing that this illustrates, it’s this: When it comes to workplace satisfaction, there is a major disconnect between employees and their employers.

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Whoever said “cleanliness is next to godliness” hasn’t spent much time in office kitchens lately.

Regardless of whether you work at a Fortune 500 company, a small startup, or a mid-sized financial services firm, communal office kitchens have a funny way of attracting messes, spills, and close encounters of the liquid kind at every turn.

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As the world continues to become more connected, global and virtual teams are becoming increasingly prevalent. According to a recent Economist report, 78% of us work or have recently worked in a global team. 

And as more of us start to work in global teams, we start to run into unexpected problems. Global teams can span multiple countries, cultures, languages, and time zones, which can bring lots of new opportunities (and challenges) to the table. 

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Most business school conversations over beers end with a hangover — Neil Blumenthal’s ended with a billion dollar business.

If you aren’t familiar with Neil’s name, you’re likely familiar with the brand he and his co-founders started: Warby Parker. Because Warby’s brand is ubiquitous thanks to the company’s product and marketing success, many consumers all over the globe think of the company as an overnight success. In reality, the brand is a product of years of blood, sweat, and of course, a few beers.

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This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales.

You’ve probably taken an IQ test at some point in your life. But have you taken an EQ test

Measuring and improving emotional intelligence has become increasingly important in recent years as more and more research emerges on the connection between a person’s Emotional Quotient (EQ) and professional success.

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Sometimes, when it comes to budget, marketers and their colleagues in the finance can find themselves on different pages. If you’ve ever asked to move budget from one budget to another, or requested more money to support an idea that wasn’t part of the yearly planning process, then you know what I mean. The back-and-forth can be frustrating for Marketing and Finance alike.

If this sounds a little like the relationship you have with your finance department, then you’re not alone.

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Bill Macaitis knows something about growth. In his two years as Zendesk’s top marketer, he helped take the company from venture-funded startup to an IPO resulting in a $1.7 billion market cap. When he led online marketing and operations at Salesforce, he helped grow revenues from $900M to $3 billion. Now, he’s the CMO at Slack, the 17-month old messaging startup that’s rumored already to be worth $2.76 billion

What’s the secret to his latest company’s growth? 

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